When you think about grammar, you probably think about subject-verb agreement, correct comma usage, and such. The problem is good grammar doesn't make for very good fundraising writing. Of course, there are still rules and best practices that fundraising writers should follow. But other rules were made to be broken. This post addresses the latter. (read more)

Unless you're an accountant, you probably don't like tax forms. But if you're a nonprofit (and especially if you're a grant seeker), you should love them. That's because tax forms - specifically the 990-PF - are a terrific, free research tool. Tax forms are a treasure trove of information. You can learn about a foundation's giving guidelines, how much they give, who they've given to recently, and so much more. (read more)

How often do you fall into the "fact trap" when writing grant proposals? Do you even know when you're in it? Learn what the "fact trap" is and why you want to avoid it when writing grant proposals. (read more)

"Be Your Donor Day." Have you heard of it? It's not a traditional holiday and it gets little fanfare. However, this simple concept has big implications for your nonprofit. Think of "Be Your Donor Day" as a time to measure your donors' giving experience. From testing your donation system to tracking your back office process, you want to make sure every donor's experience is a great one. (read more)

Donor retention is key to a nonprofit's annual campaign and overall fundraising success. Yet many donors focus on getting new donors, rather than keeping the ones they have. So, how do you keep donors? By giving them what they want. And what do donors want? It's surprisingly simple. Do these few simple things, and you'll drive donor commitment, loyalty and retention - and raise more money. (read more)

All nonprofits need to create and keep a diverse revenue stream. And it all starts with your fundraising plan. (read more)